ARE YOU READY FOR EUROSHOP?
The most important retail event in the world is opening its doors, once again, from March 5th to March 9th.
Find out about what’s coming: the latest concepts in retail-applied technology, the most advanced solutions in space lighting, the new 360º project developments, etc.; in short, the retail trends that will shape the future.
Come visit us, take in HMY innovation and enjoy a unique experience at our stand 13-A/49
Don't miss out!
Innovation for the retail sector all in one place.08/05/2017
At HMY, as you know, we work hard at bringing innovation and solutions specific to the retail sector.
This sector is constantly developing and evolving to guarantee po
Pop-Up Shops: Explaining this trend and case studies.05/05/2017
The ideas some people come up with to market their product sometimes borders on delusional.
Take a look at what Starbucks did.
Yes, they’re big containers that ha
Offer your customers a coffee when it rains outside, and let them enjoy a hot (or cold) experience.03/05/2017
Customer experience in a physical environment also means thinking about the things we cannot see. The lighting or the feel of the ground we’re walking on are elements we pay little
What film making teach us about brand identity31/03/2017
Take a look at this ad campaign by clothing retailer H&M.
Yes, that’s Adrian Brody, on a train, in an ad for H&M.
It’s a somewh
Can shopping be made fun? How to give even the most reluctant shoppers an unforgettable experience30/03/2017
As a business owner, particularly, in this case, one that owns a clothing retailer, have you witnessed the scene outside of the changing rooms, of somebody waiting whilst their significan
Shopping and eating: a match made in heaven28/03/2017
For marketers and retailers alike, Instagram is, unlike Facebook, somewhat unknown waters. The potential for sales is there but it’s taking a little bit of time to really take off i
Digital or physical? Why we still love products we can actually hold in our hands07/03/2017
How do you listen to your music?
Do you stream it?
Maybe you’re one of the millions out there now enjoying your music on vin
What’s in a chair? Here’s why having the right place to sit means your business will sit right with customers.27/02/2017
“It started with a chair.” So begins Juno, the 2007 Jason Reitman film about a pregnancy conceived on a chair. The chair serves as a kind of domino for the film’
WHAT’S IN A NAME? 4 BRAND NAMES AND WHY THEY’RE UNFORGETTABLE23/02/2017
Take a look around wherever you are right now. Right this second. Take a look. What do you see? A screen? A desk? What about out of the window? A car? A shop? Somebody on their morning ru
Why the outside of your business is as important as the inside21/02/2017
What does the front of a website