Plug&Play with our solutions
LIGHT AS RETAIL TOOL
Different studies show that 70% of the shopping decisions are made between the general sales room and the fitting room, so it is vital that customers find a detailed lighting in the products and in the specific areas of shopping decision. In addition to general and detail lighting systems, we offer smart retail lighting systems that provide adequate light for a greater customer shopping experience.
Converting passersby into shoppers is an art brick-and-mortar brands & retailers need perfecting. Our exterior lighting solutions can dramatize your façade, can multiply the impact of your window and push passerby to put a foot in your door.
Turn passersby into visitors
Once your potential customer is in your store, lighting is a major tool to guide him through a memorable journey. Our interior lighting solutions help to emphasize promotional areas, product displays, gondolas and wall units.
Generate a memorable shopping journey
Today’s shopping should more than a routine task, it should expose the customer to surprising scenography, unexpected rituals and product trials. Our tunable lighting solutions can build the right ambience defining luminosity, intensity and chromatism.
Engage customers with experience
The actual sale is the purchasing process’ most important step, when a shopper decides to buy a product that you were able to turn into the object of his desire. Our lighting solutions help making the product the “hero”, giving to it a premium feeling and making it stand out.
Convert shoppers into buyers
However, the purchasing process does not finalize with the sale, the customer needs a rewarding post-sale experience, a feeling that he bought the right product in the right store. Our lighting solutions can enhance your store in innovative ways, making it a destination where your customer is drawn to return to with the goal of reliving the engaging environment and memorable experience that you have provided to him.
Make your space a destination
Millennials And Their Relationship With Technology In The Retail Sector
HMY > Retail Lighting Millennials And Their Relationship With Technology In The Retail Sector The success of the retail sector in the medium and long term inevitably depends on its adaptation to consumer demands. With the passage of time and...
What's the Travel Retail Shopper Like?
HMY > Retail Lighting What’s the Travel Retail Shopper Like? When talking about travel retail, the first image that comes to mind is the airport store. But this sales channel is becoming increasingly more present at ports and train stations...
The Retail Customer of the Future
HMY > Retail Lighting The Retail Customer of the Future Innovation is critical to having a sustainable retail business. Though it’s also important to recognize that you have to pay attention to the market’s trends, and above all else, look...
The Latest Trends in Retail
HMY > Retail Lighting The Latest Trends in Retail Retail is an industry that moves millions worldwide. Retail companies account for a large portion of market share, and this translates into huge amounts of money, both in terms of how...
Travel Retail: Big Business For Cosmetic Brands
HMY > Retail Lighting Travel Retail: Big Business For Cosmetic Brands Travel retail is booming. Over the last few years, the increasing number of travelers and the expansion of international economies have been driving its growth. Analyzing this situation more...