Decléor, gold at your fingertips
One of the Professional Products divisions of the L’Oréal brand, named Decléor, wanted to make a true retail space in their beauty salons through their new corporate image. To accompany them in the transformation, the brand called upon the services of several shop fitters. HMY was selected and immediately began working on the project. It was not easy, as many challenges arose; materials, respect for the creative design, assembly, 0production and deadlines.
PharmagoraPlus & MPV fairs: A success for HMY France
At the beginning of April, HMY France met pharmacy and marketing professionals at two fairs that took place in Paris Porte de Versailles: PharmagoraPlus & MPV. This wasn’t HMY’s 1st time, but 5th time at PharmagoraPlus and its second time at MPV. Bo
HMY among the best in the world in marketing solutions for the point of sale
In March, during the 2016 GlobalShop in Las Vegas, HMY received recognition and a POPAI Global Award. Every year, the A.R.E | POPAI’s New Association invites all Gold POPAI awardees in the local contests to participate in the International event. It is
The latest creation from the HMY innovation lab a new range of laminated ceilings that add value to commercial spaces
A new solution, more competitive than anything proposed so far has been produced with PVC and other synthetic materials. Developed from an innovative concept using new materials, it has revolutionized the decorative ceiling sector of the retail market. H
Lessons from Mary Poppins: The Order of Products in Retail is Important21/06/2017
Order has always been one of the most important things for almost everything in life. Furthermore, any technique for organization and productivity that you are currently applying
HMY achieves again two Gold Popai Awards21/06/2017
On June 15th the France Popai awards ceremony Awards took place in Paris, Pavillon d’Armenonville. It is an annual competition that rewards the best creations for the point of sale and,
HMY joins T-ZIR, Innovation in Retail Center20/06/2017
With the formal signature of the agreement between HMY and T-ZIR (TorreVillage - Zaragoza’s Innovation in Retail Centre) the international leader in commercial equipment, HMY, is incorporated
Innovation for the retail sector all in one place.08/05/2017
At HMY, as you know, we work hard at bringing innovation and solutions specific to the retail sector.
This sector is constantly developing and evolving to guarantee po
Pop-Up Shops: Explaining this trend and case studies.05/05/2017
The ideas some people come up with to market their product sometimes borders on delusional.
Take a look at what Starbucks did.
Yes, they’re big containers that ha
Offer your customers a coffee when it rains outside, and let them enjoy a hot (or cold) experience.03/05/2017
Customer experience in a physical environment also means thinking about the things we cannot see. The lighting or the feel of the ground we’re walking on are elements we pay little
What film making teach us about brand identity31/03/2017
Take a look at this ad campaign by clothing retailer H&M.
Yes, that’s Adrian Brody, on a train, in an ad for H&M.
It’s a somewh
Can shopping be made fun? How to give even the most reluctant shoppers an unforgettable experience30/03/2017
As a business owner, particularly, in this case, one that owns a clothing retailer, have you witnessed the scene outside of the changing rooms, of somebody waiting whilst their significan
Shopping and eating: a match made in heaven28/03/2017
For marketers and retailers alike, Instagram is, unlike Facebook, somewhat unknown waters. The potential for sales is there but it’s taking a little bit of time to really take off i
Digital or physical? Why we still love products we can actually hold in our hands07/03/2017
How do you listen to your music?
Do you stream it?
Maybe you’re one of the millions out there now enjoying your music on vin